Performance marketing

Optimise your lead acquisition costs,
increase the value of your basket
and expand the audience interested in your offer!

Why invest in performance marketing?

Performance marketing is a strategy that allows companies to precisely measure the effectiveness of their advertising activities and pay only for specific results – such as clicks, leads or sales. This ensures that advertising budgets are used more efficiently, eliminating the risk of unsuccessful campaigns. Companies gain full control over costs and can optimize activities in real time, resulting in a higher return on marketing investment.

In addition, performance marketing enables precise audience targeting and message personalisation, which increases campaign effectiveness. Thanks to advanced analytical tools, companies can accurately analyse user behaviour, test different ad variants (A/B testing) and make data-driven decisions. This type of approach promotes the scaling of marketing activities and faster achievement of business goals.

What do you gain from performance marketing?

Professional performance marketing activities bring many benefits to companies:

Increased brand recognition
Reduced cost of acquiring leads
Precise targeting of potential customers
Ability to promote your offer on several markets at the same time
Better management of the marketing budget in various channels

How do we do performance marketing for our clients?

The performance team of H4E services marketing agency is all about efficiency and results. We make sure to base every decision on numbers and our goal is to increase our clients’ profits.

1. We conduct research in several European markets

2. We develop a strategy for the effective allocation of the advertising budget

3. We optimise the cost of activities on an ongoing basis.

4. We expand our activities to new customer segments interested in our clients’ products

5. We monitor trends and new functionalities in digital marketing on an ongoing basis

6. We report results and prepare recommendations to increase the company’s profits

We currently specialise in the broader beauty industry, promoting our clients’ products – from high-end supplements to health and life-enhancing accessories.

However, we are not limited to one industry – we are open to new challenges and believe that with our knowledge and experience we can handle any of them.